Wikipedia says "A 'tell' in poker is a change in a player's behavior or demeanor that is claimed by some to give clues to that player's assessment of their hand. A player gains an advantage if they observe and understand the meaning of another player's tell, particularly if the tell is unconscious and reliable. Sometimes a player may fake a tell, hoping to induce their opponents to make poor judgments in response to the false tell. More often, people try to avoid giving out a tell, by maintainin...

I was recently approached by a friend who offered up the following challenge: Let's say you start a new job as a sales guy. You've never been in the industry before, which is solar panels for generating electrical power. It's a small company, no marketing, no product management, just a few technical guys who know how to configure the system. Your company configures these panels (which are manufactured in China) into different systems in the U.S. depending on the needs of targeted markets. Curre...

This webinar ran as part of Grandview’s Product Management View (PMV) webinar series. It is available on-demand here. I had mentioned somewhere that Market Sensing was about conversation, not just listening. We always want to be aware of the fingerprint we leave behind. In fact, there are Market Sensing methods whose only real purpose is to leave a message, under the pretense of gathering data. Of course many methods of Market Analysis, Competitive Analysis, and Customer Satisfaction are about ...